For the third episode of The Trade Marks, Dylan and I are joined by Kevin Kleinrock, currently the President of Masked Republic (which owns – Use coupon code BIX to get 10% off all items!) and formerly the Vice President of XPW and Big Vision Entertainment to talk about the rise and fall of DVDs in pro wrestling.

We cover a ton of relevant topics including lots of background on VHS and the home video market, what the move to DVD improved for everyone, the mainstream DVD boom, how WWE helped condition fans, ROH and Smark Video Video’s places in the market, how getting indies into retail worked, the collapse of the DVD market, and what the future holds. Lots of great discussion here.

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